So what is an organic search result? When you rank in Google without paying for advertising this is called an organic listing.
If you want to rank better, it’s critical to have good SEO on your website.
Competition is fierce for some types of business so in addition to good SEO you may also want to look at Google Ads.
For example if you have a Pet Store in Hartwell GA, you would want to rank well for the search term “hartwell ga pet stores”